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Demarcus Holland is the founder and owner of BILI Nutrition, a comprehensive nutrition and fitness company built on the philosophy of “Because I Love It.” With a background as a former professional basketball player, Demarcus holds a Bachelor’s degree in Kinesiology from the University of Texas at Austin (2012-2016) and is a Precision Nutrition licensed nutritionist. Born in Tyler, Texas, and raised in Dallas, Texas, Demarcus currently resides in Spokane, Washington. His mission is to empower individuals to cultivate healthy habits through enjoyable and sustainable actions. 

You can connect with Demarcus via email at [email protected], visit his personal website at bilinutrition.pro, and follow him on Instagram (@bilinutrition) and Facebook.

Joyce attended Texas State University where she averaged 18.9 points a game, was Southland Conference Player of The Year, led the team to the school’s first ever Conference Championship, became the 5th player in Texas state history to record over 1500 points and 600 rebounds, became the 1st player in the Southland Conference to sign a WNBA contract and graduated with a BBA in Marketing. Post college, she played in the WNBA, Poland, Italy, the National Nigerian Basketball Team and is the 12th female of the World Famous Harlem Globetrotters. She has traveled to over 40 countries playing the game of basketball. As the Director of Basketball Operations and Account Manager at Ballogy, she blends her extensive experience in basketball with a deep commitment to operating and constructing player development curriculum. With a focus on strategic planning and execution, she contributes to the continuous enhancement of Ballogy’s training programs and user experience. In her role as an Account Manager, she cultivates lasting relationships with clients, ensuring their success by tailoring solutions to their unique needs. Joyce is dedicated to shaping the future of basketball through innovative technology and collaborative leadership at Ballogy.

Gavin Ashworth was born and raised in Canada, where he developed a deep love for basketball from a young age. Currently, he is a captain of the UBCO (University of British Columbia Okanagan) basketball team, competing in U Sports.Throughout his basketball journey, Gavin has taken on various roles that reflect his commitment to the sport. He has coached and trained athletes of all age groups, sharing his knowledge and passion for the game. His time working with PGC has been particularly rewarding, allowing him to contribute to the development of young players and help them achieve their goals. Gavin’s aspirations extend beyond his current achievements. He is determined to pursue a professional basketball career after graduation, a dream fueled by years of hard work and perseverance. Balancing his responsibilities as a student-athlete, Gavin has learned the importance of discipline, teamwork, and leadership, qualities that he hopes to carry into his professional endeavors. Off the court, Gavin is committed to personal growth and giving back to his community. He believes in the power of sports to bring people together and inspire positive change. Whether through coaching, mentorship, or simply being a supportive teammate, Gavin strives to make a positive impact in the lives of those around him.

Shawn has 30 years of head basketball coaching experience combined with 11 years as an athletic director. He has coached in Colorado and Texas, and has taken teams to three Final Four tournaments and a state championship. He has seen numerous players of his continue on to compete at the college and professional level of the sport. He is also proud to have seen many of his athletes become high school and collegiate coaches themselves. As director of athletics, Shawn is a key member of Ballogy’s team, driving the company’s athletic strategy, partnerships, coach engagement, and product vision. He has been married to his high school sweetheart for 32 years and they have raised three wonderful children together. Shawn has a passion for player development and the desire to assist coaches with effective, time-saving tools of administering and assessing skill development drills.

Jordan has spent years traveling the globe growing the game of basketball through organizations such as Athletes in Action and Nike. He has had a decorated basketball career as a three-year starter at Texas A&M University, where he was a two-time team captain and left a legacy of excellence with a statue on the university’s campus. He went on playing professionally with the Spurs organization for 3 years, winning a championship in the inaugural year of the G-League in 2018, and gained international playing experience in France for one season. As the CXO, Jordan drives product development and strategic content to grow Ballogy’s overall reach with today’s athletes. He was responsible for leading the research and development of the Ballogy Skills Assessment. Prior to Ballogy, he spent two years in business development at Ernst & Young as a Service Quality Manager. Jordan’s passions lie in leaving the game of basketball better than he found it and spending time with his wife and son.

Demarcus Holland is the founder and owner of BILI Nutrition, a comprehensive nutrition and fitness company built on the philosophy of “Because I Love It.” With a background as a former professional basketball player, Demarcus holds a Bachelor’s degree in Kinesiology from the University of Texas at Austin (2012-2016) and is a Precision Nutrition licensed nutritionist. Born in Tyler, Texas, and raised in Dallas, Texas, Demarcus currently resides in Spokane, Washington. His mission is to empower individuals to cultivate healthy habits through enjoyable and sustainable actions. 

You can connect with Demarcus via email at [email protected], visit his personal website at bilinutrition.pro, and follow him on Instagram (@bilinutrition) and Facebook.

Shawn has 30 years of head basketball coaching experience combined with 11 years as an athletic director. He has coached in Colorado and Texas, and has taken teams to three Final Four tournaments and a state championship. He has seen numerous players of his continue on to compete at the college and professional level of the sport. He is also proud to have seen many of his athletes become high school and collegiate coaches themselves. As director of athletics, Shawn is a key member of Ballogy’s team, driving the company’s athletic strategy, partnerships, coach engagement, and product vision. He has been married to his high school sweetheart for 32 years and they have raised three wonderful children together. Shawn has a passion for player development and the desire to assist coaches with effective, time-saving tools of administering and assessing skill development drills.

Jordan has spent years traveling the globe growing the game of basketball through organizations such as Athletes in Action and Nike. He has had a decorated basketball career as a three-year starter at Texas A&M University, where he was a two-time team captain and left a legacy of excellence with a statue on the university’s campus. He went on playing professionally with the Spurs organization for 3 years, winning a championship in the inaugural year of the G-League in 2018, and gained international playing experience in France for one season. As the CXO, Jordan drives product development and strategic content to grow Ballogy’s overall reach with today’s athletes. He was responsible for leading the research and development of the Ballogy Skills Assessment. Prior to Ballogy, he spent two years in business development at Ernst & Young as a Service Quality Manager. Jordan’s passions lie in leaving the game of basketball better than he found it and spending time with his wife and son.

Shawn has 30 years of head basketball coaching experience combined with 11 years as an athletic director. He has coached in Colorado and Texas, and has taken teams to three Final Four tournaments and a state championship. He has seen numerous players of his continue on to compete at the college and professional level of the sport. He is also proud to have seen many of his athletes become high school and collegiate coaches themselves. As director of athletics, Shawn is a key member of Ballogy’s team, driving the company’s athletic strategy, partnerships, coach engagement, and product vision. He has been married to his high school sweetheart for 32 years and they have raised three wonderful children together. Shawn has a passion for player development and the desire to assist coaches with effective, time-saving tools of administering and assessing skill development drills.

Jordan has spent years traveling the globe growing the game of basketball through organizations such as Athletes in Action and Nike. He has had a decorated basketball career as a three-year starter at Texas A&M University, where he was a two-time team captain and left a legacy of excellence with a statue on the university’s campus. He went on playing professionally with the Spurs organization for 3 years, winning a championship in the inaugural year of the G-League in 2018, and gained international playing experience in France for one season. As the CXO, Jordan drives product development and strategic content to grow Ballogy’s overall reach with today’s athletes. He was responsible for leading the research and development of the Ballogy Skills Assessment. Prior to Ballogy, he spent two years in business development at Ernst & Young as a Service Quality Manager. Jordan’s passions lie in leaving the game of basketball better than he found it and spending time with his wife and son.